Public Speaking
Table of Contents
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Public Speaking
Business writing is a skill that is essential for any professional who wants to communicate effectively in the corporate world. It involves a range of written communication, from emails and memos to reports and proposals. Good business writing can help build trust and credibility, facilitate decision-making, and establish a professional image. In this article, we’ll explore some tips and best practices for effective business writing.
Know your audience: Before you start writing, you need to have a clear understanding of who your audience is. Ask yourself: Who will be reading this? What are their interests and concerns? What do they already know about the topic? Tailor your language, tone, and content to your audience to ensure that your message resonates with them.
Be clear and concise: In the world of business, time is a valuable commodity. Your readers don’t have the luxury of sifting through long-winded prose to find the information they need. To be effective, your writing should be clear, concise, and to the point. Use short sentences and paragraphs, avoid jargon and technical terms, and get to the point quickly.
Use active voice: Passive voice can make your writing sound weak and indirect. Active voice, on the other hand, is more forceful and direct. It puts the focus on the subject of the sentence, making your message clearer and more engaging. For example, instead of writing “The report was written by the team,” write “The team wrote the report.”
Use headings and bullet points: Break up your text with headings and bullet points to make it easier to read and digest. This helps your readers to quickly scan your document for the information they need. Use a consistent format throughout your document to create a sense of structure and coherence.
Edit and proofread: Before you hit the send button, take the time to edit and proofread your writing. Check for spelling and grammar errors, typos, and awkward phrasing. Read your document out loud to catch errors that you might not notice when reading silently. If possible, have someone else read your document for feedback.
Be professional: In business writing, it’s important to maintain a professional tone. Avoid slang, emoticons, and informal language. Use a neutral tone that is respectful and courteous. Keep your personal opinions and biases out of your writing, and stick to the facts.
Use visuals: Visuals such as graphs, charts, and diagrams can help to convey complex information quickly and clearly. Use visuals sparingly, however, and make sure they are relevant and easy to understand.
Be mindful of tone and style: Your writing style should be appropriate for the situation and the audience. A formal, academic tone might be appropriate for a technical report, while a more conversational style might work better for an email. Be mindful of the tone and style of your writing, and adjust it as needed to achieve your desired effect.
In conclusion, effective business writing is an essential skill for any professional. By following these tips and best practices, you can improve your writing and communicate more effectively with your colleagues, clients, and stakeholders. Remember to always consider your audience, be clear and concise, use active voice, break up your text with headings and bullet points, edit and proofread, maintain a professional tone, use visuals where appropriate, and be mindful of tone and style.
Public Speaking
RUBRIC
Excellent Quality 95-100%
Introduction 45-41 points
The background and significance of the problem and a clear statement of the research purpose is provided. The search history is mentioned.
Literature Support 91-84 points
The background and significance of the problem and a clear statement of the research purpose is provided. The search history is mentioned.
Methodology 58-53 points
Content is well-organized with headings for each slide and bulleted lists to group related material as needed. Use of font, color, graphics, effects, etc. to enhance readability and presentation content is excellent. Length requirements of 10 slides/pages or less is met.
Average Score 50-85%
40-38 points More depth/detail for the background and significance is needed, or the research detail is not clear. No search history information is provided.
83-76 points Review of relevant theoretical literature is evident, but there is little integration of studies into concepts related to problem. Review is partially focused and organized. Supporting and opposing research are included. Summary of information presented is included. Conclusion may not contain a biblical integration.
52-49 points Content is somewhat organized, but no structure is apparent. The use of font, color, graphics, effects, etc. is occasionally detracting to the presentation content. Length requirements may not be met.
Poor Quality 0-45%
37-1 points The background and/or significance are missing. No search history information is provided.
75-1 points Review of relevant theoretical literature is evident, but there is no integration of studies into concepts related to problem. Review is partially focused and organized. Supporting and opposing research are not included in the summary of information presented. Conclusion does not contain a biblical integration.
48-1 points There is no clear or logical organizational structure. No logical sequence is apparent. The use of font, color, graphics, effects etc. is often detracting to the presentation content. Length requirements may not be met
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