Public Speaking is Audience and Situation Centered
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Public Speaking is Audience and Situation Centered
Public, Speaking, Audience, Situation, Centered
Every aspect of speech making, from choosing topics to delivering the actual speech, should be tailored with the audience in mind. For example, if you give a speech about traffic safety to a group of 5 year olds, you might discuss how to cross the street.
However, the topic of traffic safety, if presented to a group of 50 year olds, might include defensive driving – and other extremely different sub-topics. The way in which the speech would be delivered would also be different. When presenting to 5 year olds, the use of animations and drawings may help to convey your message.
When presenting to 50 year olds, you may include the use of statistics in your speech and provide concrete, real-world examples about traffic safety. This is a realistic approach to audience analysis.
Brainstorm a topic for an informative speech that is different from the topic you have chosen to present in Week Three. Then consider two different audiences that you want to deliver the speech to. In your initial post, tell us your topic, purpose, and two audiences that you might deliver the speech to. Then, describe how the delivery would be different for each audience. Be sure to reference material from “The Audience” section in Chapter 3 of the textbook to support your ideas.
Here is an example of what the format of your initial post should look like:
Topic: The Value of Higher Education
Purpose: To inform the audience about the types of careers that require a college degree.
Audiences: Junior High students; High School students.
You will then begin to write your post in narrative form by describing how the speech content and presentation might differ for the two audiences in regard to the specific topic and the delivery of the speech.
Your initial post should be at least 250 words in length. Support your claims with examples from the required material(s) and/or other scholarly resources, and properly cite any references according to APA formatting as outlined in the Ashford Writing Center. Respond to at least two of your classmates’ posts by Day 7.
Required Resources
Text
Tinianow, D. (2017). New traditions in public speaking. Retrieved from https://content.ashford.edu/
Chapter 3: Understanding the Speech Situation
Chapter 4: Informative Speeches
Chapter 8: Public Speaking in the Digital Age
Chapter 9: Evaluating Speeches
Supplemental Material
Informative Presentation Outline Template
For use in this week’s assignment.
Recommended Resources
Listening to Speeches
Resources from this section will provide guidance on effective listening skills for speeches.
Ferraro, V., & Palmer, K. C. (n.d.). Listening (Links to an external site.). Speaking and Arguing: The Rhetoric of Peace and War. Retrieved from https://www.mtholyoke.edu/acad/intrel/speech/listening.htm
Self-Evaluation
Resources from this section will provide advice on effective self-evaluation of speaking skills.
Ancowitz, N. (2010, May 3). Self-promotion for introverts: Cool tools for public speakers (Links to an external site.) [Self-assessment]. Psychology Today. Retrieved from http://www.psychologytoday.com/blog/self-promotion-introverts/201005/cool-tool-public-speakers
Dlugan, A. (n.d.). Speech preparation #9: Prepare now for your next speech (Links to an external site.). Six Minutes. Retrieved from http://sixminutes.dlugan.com/speech-preparation-9-self-critique/
Topic Selection
Resources from this section will provide advice on selecting a topic that is suited to planning an effective speech.
Abbott, R. F. (2005, April 28). How to find ideas for articles and speeches (Links to an external site.). Retrieved from http://ezinearticles.com/?How-to-Find-Ideas-for-Articles-and-Speeches&id=31608
Buffington, C. W., III. (2007, May). For the novice: Simple steps to writing a fantastic speech (Links to an external site.). Toastmasters International. Retrieved from http://www.toastmasters.org/ToastmastersMagazine/ToastmasterArchive/2007/May/Departments/FantasticSpeech.aspx
Paulson, T. (n.d.). Public speaking: Have passion for your topic (Links to an external site.). Retrieved from http://www.public-speaking.org/public-speaking-passion-article.htm
Speech Development
Resources from this section will provide information on moving from a speech topic to a detailed outline for an effective speech.
Antion, T. (n.d.). Public speaking: Learn public speaking material easily using bits (AKA chunks or series) (Links to an external site.). Retrieved from http://www.public-speaking.org/public-speaking-bits-article.htm
Cox Communications’ Small Business Navigation Program. (2012, January). Total recall: How to remember your speech without memorizing (Links to an external site.). Retrieved from http://www.diresta.com/resources/articles/total-recall-how-to-remember-your-speech-without-memorizing/
Khoury, P. (2015, June 04). The top 9 characteristics of effective public speakers (Links to an external site.). Retrieved from https://magneticspeaking.com/the-top-9-characteristics-of-effective-public-speakers/
Informative Speaking
This resource provides specific guidance on informational speaking.
Informative speaking (Links to an external site.). (n.d.). Retrieved from http://writing.colostate.edu/guides/guide.cfm?guideid=52
Introductions and Openings
Resources from this section will provide advice and guidance on techniques for effective speech openings.
Antion, T. (n.d.). Public speaking: Attention gaining devices (Links to an external site.). Retrieved from http://www.public-speaking.org/public-speaking-attentiondevices-article.htm
Antion, T. (n.d.). Public speaking: Lay down the law (Links to an external site.). Retrieved from http://www.public-speaking.org/public-speaking-laydownlaw-article.htm
Specific purpose statement (Links to an external site.). (2002). Retrieved from the University of Hawaii website: http://www.hawaii.edu/mauispeech/html/your_purpose.html
RUBRIC
Excellent Quality 95-100%
Introduction 45-41 points
The background and significance of the problem and a clear statement of the research purpose is provided. The search history is mentioned.
Literature Support 91-84 points
The background and significance of the problem and a clear statement of the research purpose is provided. The search history is mentioned.
Methodology 58-53 points
Content is well-organized with headings for each slide and bulleted lists to group related material as needed. Use of font, color, graphics, effects, etc. to enhance readability and presentation content is excellent. Length requirements of 10 slides/pages or less is met.
Average Score 50-85%
40-38 points More depth/detail for the background and significance is needed, or the research detail is not clear. No search history information is provided.
83-76 points Review of relevant theoretical literature is evident, but there is little integration of studies into concepts related to problem. Review is partially focused and organized. Supporting and opposing research are included. Summary of information presented is included. Conclusion may not contain a biblical integration.
52-49 points Content is somewhat organized, but no structure is apparent. The use of font, color, graphics, effects, etc. is occasionally detracting to the presentation content. Length requirements may not be met.
Poor Quality 0-45%
37-1 points The background and/or significance are missing. No search history information is provided.
75-1 points Review of relevant theoretical literature is evident, but there is no integration of studies into concepts related to problem. Review is partially focused and organized. Supporting and opposing research are not included in the summary of information presented. Conclusion does not contain a biblical integration.
48-1 points There is no clear or logical organizational structure. No logical sequence is apparent. The use of font, color, graphics, effects etc. is often detracting to the presentation content. Length requirements may not be met
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Public Speaking is Audience and Situation Centered