According to the provided brand information, and textbook materials
Analyze the consumer behavior of the brand from the following aspects, and explain the demand for the brand of different demographic characteristics（different behavior）, what they want to see from the brand. . . ?
Define target market:
Target market consumer behavior
1.Self-concept: what target consumer wants to be
self/ product congruence
MBTI: Focus of attention•Information processing•Decision making•Dealing with outer world
Freud:ID Ego Superego
Motivational Research and Consumption Motives
Each point provides some consumer behavior analysis. Do nt need a lot of content, just express it clearly.
PLACE THE ORDER WITH US TODAY AND GET A PERFECT SCORE!!!