Examine the use of auctions by businesses essay

Examine the use of auctions by businesses essay

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Instructions

Examine the use of auctions by businesses essay

This is a two-part assignment. Write a 3-4 page paper in APA format (not including the cover page and reference page).

Part 1: Examine the use of auctions by businesses. Go to any auction site of your choosing and look for outlet auctions or auctions of items directly from merchants. Research at least three products up for sale. What stage in the product life cycle do these products fall into? Are there quantity purchasing requirements? What was the opening bid price? What are the bid increments? What is the auction duration? Analyze why these firms have used the auction channel to sell these goods and prepare a short report on your findings.

Part 2:  Choose an industry and a B2B vertical market maker that interests you. Investigate the site and prepare a report that describes the size of the industry served, the type of Net marketplace provided, the benefits promised by the site for both the suppliers and purchasers, and the history of the company. You might also investigate the bias (buyer versus seller), ownership (suppliers, buyers, independents), pricing mechanism(s), scope, focus, and access (public versus private) of the Net marketplace.

Go to eMarketservices.com, click the Worldwide Directory link, choose an industry, and then choose a Net marketplace company within that industry. Also visit the website of the company chosen, and use Google or other search engines to find relevant information in trade, industry, popular journals, and newspapers.

Using these Unit Learning Outcomes:

ULO 5.1 Differentiate types of social networks and online communities as well as auctions and their business models.

ULO 5.2 Compare the major types of Internet portals and their business models.

ULO 5.3 Discuss the evolution and growth of B2B e-commerce, as well as its potential benefits and challenges.

ULO 5.4 Identify major trends in supply chain management and collaborative commerce.

RUBRIC
Excellent Quality 95-100%	Introduction 45-41 points The background and significance of the problem and a clear statement of the research purpose is provided. The search history is mentioned.		Literature Support 91-84  points The background and significance of the problem and a clear statement of the research purpose is provided. The search history is mentioned.			Methodology 58-53 points Content is well-organized with headings for each slide and bulleted lists to group related material as needed. Use of font, color, graphics, effects, etc. to enhance readability and presentation content is excellent. Length requirements of 10 slides/pages or less is met.
Average Score 50-85%	40-38 points More depth/detail for the background and significance is needed, or the research detail is not clear. No search history information is provided.		83-76  points Review of relevant theoretical literature is evident, but there is little integration of studies into concepts related to problem. Review is partially focused and organized. Supporting and opposing research are included. Summary of information presented is included. Conclusion may not contain a biblical integration.			52-49  points Content is somewhat organized, but no structure is apparent. The use of font, color, graphics, effects, etc. is occasionally detracting to the presentation content. Length requirements may not be met.
Poor Quality 0-45%	37-1 points The background and/or significance are missing. No search history information is provided.		75-1 points Review of relevant theoretical literature is evident, but there is no integration of studies into concepts related to problem. Review is partially focused and organized. Supporting and opposing research are not included in the summary of information presented. Conclusion does not contain a biblical integration.			48-1 points There is no clear or logical organizational structure. No logical sequence is apparent. The use of font, color, graphics, effects etc. is often detracting to the presentation content. Length requirements may not be met
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