Impact of Total Quality Management on Customer Loyalty

Impact of Total Quality Management on Customer Loyalty

Table of Contents

Order ID# 45178248544XXTG457	Plagiarism Level: 0-0.5%	Writer Classification: PhD competent
Style: APA/MLA/Harvard/Chicago	Delivery: Minimum 3 Hours	Revision: Permitted
Sources: 4-6	Course Level: Masters/University College	Guarantee Status: 96-99%

Instructions

Impact of Total Quality Management on Customer Loyalty

Total Quality Management (TQM) is a management approach that focuses on continuous improvement and customer satisfaction through a commitment to excellence in all aspects of an organization’s operations. TQM has a significant impact on customer loyalty because it prioritizes the needs and wants of customers and aims to consistently meet or exceed their expectations.

In TQM, customer satisfaction is considered the ultimate measure of success. Therefore, TQM practices aim to engage employees in all departments in continuously improving the quality of products and services. This, in turn, results in better customer experiences, which leads to increased customer loyalty.

TQM also promotes open and effective communication between the organization and its customers. By involving customers in the improvement process, TQM helps organizations understand their needs and preferences, which can then be incorporated into product and service design and delivery. This improved communication results in more trust and confidence in the organization, leading to increased customer loyalty.

TQM also places a strong emphasis on continuous improvement. This means that organizations are always seeking ways to improve their products, services, and processes. As a result, customers can expect consistent and high-quality products and services, which leads to increased customer loyalty.

Another way TQM impacts customer loyalty is by promoting a culture of excellence within the organization. This culture is built on the principles of continuous improvement, customer focus, and employee involvement. When employees are empowered to make decisions and are recognized and rewarded for their contributions, they are more motivated to provide high-quality products and services. This results in improved customer experiences and increased customer loyalty.

Moreover, TQM also emphasizes the importance of teamwork and collaboration within the organization. Teams are created to work together to continuously improve processes and resolve problems, resulting in more efficient and effective operations. This leads to improved customer experiences and increased customer loyalty.

In conclusion, TQM has a significant impact on customer loyalty by prioritizing customer satisfaction, promoting open communication, emphasizing continuous improvement, promoting a culture of excellence, and promoting teamwork and collaboration. When organizations implement TQM practices, they are better equipped to consistently meet or exceed customer expectations, which results in increased customer loyalty.

RUBRIC
Excellent Quality 95-100%	Introduction 45-41 points The background and significance of the problem and a clear statement of the research purpose is provided. The search history is mentioned.		Literature Support 91-84  points The background and significance of the problem and a clear statement of the research purpose is provided. The search history is mentioned.			Methodology 58-53 points Content is well-organized with headings for each slide and bulleted lists to group related material as needed. Use of font, color, graphics, effects, etc. to enhance readability and presentation content is excellent. Length requirements of 10 slides/pages or less is met.
Average Score 50-85%	40-38 points More depth/detail for the background and significance is needed, or the research detail is not clear. No search history information is provided.		83-76  points Review of relevant theoretical literature is evident, but there is little integration of studies into concepts related to problem. Review is partially focused and organized. Supporting and opposing research are included. Summary of information presented is included. Conclusion may not contain a biblical integration.			52-49  points Content is somewhat organized, but no structure is apparent. The use of font, color, graphics, effects, etc. is occasionally detracting to the presentation content. Length requirements may not be met.
Poor Quality 0-45%	37-1 points The background and/or significance are missing. No search history information is provided.		75-1 points Review of relevant theoretical literature is evident, but there is no integration of studies into concepts related to problem. Review is partially focused and organized. Supporting and opposing research are not included in the summary of information presented. Conclusion does not contain a biblical integration.			48-1 points There is no clear or logical organizational structure. No logical sequence is apparent. The use of font, color, graphics, effects etc. is often detracting to the presentation content. Length requirements may not be met
You Can Also Place the Order at www.perfectacademic.com/orders/ordernow or www.crucialessay.com/orders/ordernow

Impact of Total Quality Management on Customer Loyalty

PLACE THE ORDER WITH US TODAY AND GET A PERFECT SCORE!!!