Customer Satisfaction Skyrockets with Total Quality Management Approach

Customer Satisfaction Skyrockets with Total Quality Management Approach

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Customer Satisfaction Skyrockets with Total Quality Management Approach

Total Quality Management (TQM) is a customer-focused approach to quality improvement that involves all employees in a company in the continuous improvement of processes, products, and services. TQM has been shown to increase customer satisfaction by providing a more efficient and effective delivery of goods and services.

TQM focuses on the customer by continuously gathering and analyzing customer feedback and using this information to improve processes, products, and services. This helps to ensure that the customer’s needs and expectations are met and exceeded. By involving employees at all levels in the continuous improvement process, TQM creates a culture of excellence that places a high value on customer satisfaction.

TQM also focuses on continuous improvement of processes, products, and services through the use of statistical methods, such as Six Sigma and Lean Six Sigma. These methods help to identify areas for improvement and to measure the effectiveness of the improvements made. This leads to a more efficient and effective delivery of goods and services, which in turn leads to increased customer satisfaction.

TQM also places a strong emphasis on leadership and communication. Effective leaders in a TQM culture communicate the importance of customer satisfaction to all employees and work to create an environment that supports continuous improvement. This includes providing training and resources to employees to help them achieve their goals and effectively communicate with customers.

By implementing TQM, companies can see significant improvements in customer satisfaction. This can be seen in increased customer loyalty, repeat business, and positive word-of-mouth marketing. In addition, companies that practice TQM often see improved employee morale and engagement, which can lead to increased productivity and efficiency.

One of the key benefits of TQM is that it helps companies to stay ahead of their competition. By continuously improving processes, products, and services and focusing on customer satisfaction, companies can stay ahead of the curve and remain competitive in their industry.

In conclusion, TQM is a customer-focused approach to quality improvement that involves all employees in the continuous improvement of processes, products, and services. By focusing on the customer, continuously improving processes, and placing a strong emphasis on leadership and communication, TQM can significantly increase customer satisfaction and help companies stay ahead of their competition.

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Excellent Quality 95-100%	Introduction 45-41 points The background and significance of the problem and a clear statement of the research purpose is provided. The search history is mentioned.		Literature Support 91-84  points The background and significance of the problem and a clear statement of the research purpose is provided. The search history is mentioned.			Methodology 58-53 points Content is well-organized with headings for each slide and bulleted lists to group related material as needed. Use of font, color, graphics, effects, etc. to enhance readability and presentation content is excellent. Length requirements of 10 slides/pages or less is met.
Average Score 50-85%	40-38 points More depth/detail for the background and significance is needed, or the research detail is not clear. No search history information is provided.		83-76  points Review of relevant theoretical literature is evident, but there is little integration of studies into concepts related to problem. Review is partially focused and organized. Supporting and opposing research are included. Summary of information presented is included. Conclusion may not contain a biblical integration.			52-49  points Content is somewhat organized, but no structure is apparent. The use of font, color, graphics, effects, etc. is occasionally detracting to the presentation content. Length requirements may not be met.
Poor Quality 0-45%	37-1 points The background and/or significance are missing. No search history information is provided.		75-1 points Review of relevant theoretical literature is evident, but there is no integration of studies into concepts related to problem. Review is partially focused and organized. Supporting and opposing research are not included in the summary of information presented. Conclusion does not contain a biblical integration.			48-1 points There is no clear or logical organizational structure. No logical sequence is apparent. The use of font, color, graphics, effects etc. is often detracting to the presentation content. Length requirements may not be met
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