The Sales And Purchase Management Essay

The Sales And Purchase Management Essay

Table of Contents

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Instructions

The Sales And Purchase Management Essay

Sales, Purchase, Management, Essay

 

Sales and purchase management 1250-1500 words

The purchasing situation

An understanding of the buying situation is vital for both the purchasing (procuring) company and the supplier (selling company).

• Companies are simultaneously purchasing and selling
• Sales and purchasing activities are the links connecting businesses along the value chain
• The value received by the end user depends on the quality of all players (companies). It is, therefore, highly important to develop these relationships correctly and with the right players

Task

Based on the company case given below:

• Answer all questions in one document.
• Reference using Harvard style (embedded citations with references at the end)

The word count is 1250-15000 words, excluding references, tables and graphics.

• It assesses the following learning outcomes:

To describe the impact of the purchasing situation on Integrated Marketing Communication (IMC)

To understand the purchasing (procurement) decisions and organization of a company.

Case

DS Smith is a leading provider of corrugated packaging solutions worldwide. They operate across 37 countries and employ over 31,000 people.

In order to support corrugated packaging operations, they have a recycling business that collects used paper and corrugated cardboard, from which our paper manufacturing facilities make the recycled paper used in corrugated packaging.

DS Smith’s customers want broader reaching solutions to packaging needs; innovation and processes that will help them reduce waste, cost and complexity from their supply chains. By using expertise from design to production and supply to recycling, they can offer high quality, environmentally friendly, innovative solutions and great service that looks at the whole of our customers’ packaging needs, not just one part.

https://www.dssmith.com/company/ds-smith-at-a-glance

Questions (each carries an equal weight)

1. Using the company above, explain why effective purchasing is important for their business?
2. What is the concept of “adding value” to a business in terms of purchasing for the above company?
3. What are “make-decisions” and “buy decisions” and how would decisions about these points be made for this company?
4. What are the major benefits of sustainable purchasing/sourcing for the company?
5. Explain how modern technologies are helping purchasing processes and purchasing decisions in the above example?

Grading Rubrics

	Exceptional 90-100	Good 80-89	Fair 70-79	Marginal 60-69	Fail <60
Criterion 1	The student demonstrates proficient understanding of the purchasing management function as part of the overall company strategy and is able to use company evidence to do so.	The student demonstrates sound understanding of the purchasing management function as part of the overall company strategy and is able to use company evidence to do so.	The student shows understanding of the purchasing management function as part of the overall company strategy but fails to identify key implications in the company evidence.	The student attempts to understand the purchasing management function as part of the overall company strategy but fails to identify implications in the company and shows certain misunderstandings.	The student fails to attempt/understand the purchasing management function as part of the overall company strategy.
Criterion 2	The student demonstrates proficient understanding of the importance of selling-purchasing relationships in integrated communications and is able to relate this to the company.	The student demonstrates sound understanding of the importance of selling-purchasing relationships personal in integrated communications and is able to relate this to the company.	The student demonstrates understanding of the importance of selling-purchasing relationships in integrated communications and is able to partially relate this to the company.	The student attempts to demonstrate understanding of the importance of selling-purchasing relationships in integrated communications but is unable to relate this to the company.	The student attempts to demonstrate understanding of the importance of selling-purchasing relationships in integrated communications but with notable errors and is unable to/does not relate this to the company
Criterion 3	The student demonstrates proficient understanding of the importance of selling-purchasing relationships in integrated communications and is able to give a professional evaluation and apply to business.	The student demonstrates sound understanding of the importance of selling-purchasing relationships in integrated communications and is able to give a good evaluation and apply to business.	The student demonstrates understanding of the importance of selling-purchasing relationships in integrated communications and is able to give an evaluation and apply to business.	The student attempts to demonstrate understanding of the importance of selling-purchasing relationships in integrated communications and give an evaluation and apply to business but fails to identify all key aspects	The student fails to/doesn’t demonstrate understanding of the importance of selling-purchasing relationships in integrated communications and is unable to give an evaluation and apply to business.
Communication	The student communicates their ideas extremely clearly and concisely.	The student communicates their ideas clearly and concisely.	The student communicates their ideas with some clarity and concision.	The student communicates their ideas with poor clarity and concision.	The student fails to communicate their ideas clearly and concisely.

 

RUBRIC
Excellent Quality 95-100%	Introduction 45-41 points The background and significance of the problem and a clear statement of the research purpose is provided. The search history is mentioned.		Literature Support 91-84  points The background and significance of the problem and a clear statement of the research purpose is provided. The search history is mentioned.			Methodology 58-53 points Content is well-organized with headings for each slide and bulleted lists to group related material as needed. Use of font, color, graphics, effects, etc. to enhance readability and presentation content is excellent. Length requirements of 10 slides/pages or less is met.
Average Score 50-85%	40-38 points More depth/detail for the background and significance is needed, or the research detail is not clear. No search history information is provided.		83-76  points Review of relevant theoretical literature is evident, but there is little integration of studies into concepts related to problem. Review is partially focused and organized. Supporting and opposing research are included. Summary of information presented is included. Conclusion may not contain a biblical integration.			52-49  points Content is somewhat organized, but no structure is apparent. The use of font, color, graphics, effects, etc. is occasionally detracting to the presentation content. Length requirements may not be met.
Poor Quality 0-45%	37-1 points The background and/or significance are missing. No search history information is provided.		75-1 points Review of relevant theoretical literature is evident, but there is no integration of studies into concepts related to problem. Review is partially focused and organized. Supporting and opposing research are not included in the summary of information presented. Conclusion does not contain a biblical integration.			48-1 points There is no clear or logical organizational structure. No logical sequence is apparent. The use of font, color, graphics, effects etc. is often detracting to the presentation content. Length requirements may not be met
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