Marketing Plan Presentation Assignment Paper Solution

Marketing Plan Presentation Assignment Paper

Table of Contents

Order ID# 45178248544XXTG457	Plagiarism Level: 0-0.5%	Writer Classification: PhD competent
Style: APA/MLA/Harvard/Chicago	Delivery: Minimum 3 Hours	Revision: Permitted
Sources: 4-6	Course Level: Masters/University College	Guarantee Status: 96-99%

Instructions

Marketing Plan Presentation Assignment Paper

For the marketing plan presentation, here are the items to include:

Business Summary: A summary of the organization. This includes the company name, where it’s headquartered, and its mission statement and SWOT analysis.

Business Initiatives: This section of your marketing plan should outline the projects that are specific to marketing. You’ll also describe the goals of those projects and how those goals will be measured.

Target Market: Use the information from the market research study. Including a semi-fictional description of your ideal customer, focusing on traits like age, location, job title, and personal challenges. Basically, who will buy the product/service.

Market Strategy: Your Market Strategy uses the information included in your Target Market section to describe how your company should approach the market. What will your business offer your buyer that your competitors aren’t already offering them?

Budget: Your budget describes how much money the business has allocated the marketing team to pursue the initiatives and goals outlined in the elements above.

Marketing Plan Presentation Assignment Paper

Marketing Channels: This section includes a list of your marketing channels from the Marketing Research report. Use this section to explain which channel you want to launch a business page, or advertise on, how you will use this channel, and how you’ll measure your success from it.

Marketing Plan Presentation Assignment Paper

RUBRIC
Excellent Quality 95-100%	Introduction 45-41 points The background and significance of the problem and a clear statement of the research purpose is provided. The search history is mentioned.		Literature Support 91-84  points The background and significance of the problem and a clear statement of the research purpose is provided. The search history is mentioned.			Methodology 58-53 points Content is well-organized with headings for each slide and bulleted lists to group related material as needed. Use of font, color, graphics, effects, etc. to enhance readability and presentation content is excellent. Length requirements of 10 slides/pages or less is met.
Average Score 50-85%	40-38 points More depth/detail for the background and significance is needed, or the research detail is not clear. No search history information is provided.		83-76  points Review of relevant theoretical literature is evident, but there is little integration of studies into concepts related to problem. Review is partially focused and organized. Supporting and opposing research are included. Summary of information presented is included. Conclusion may not contain a biblical integration.			52-49  points Content is somewhat organized, but no structure is apparent. The use of font, color, graphics, effects, etc. is occasionally detracting to the presentation content. Length requirements may not be met.
Poor Quality 0-45%	37-1 points The background and/or significance are missing. No search history information is provided.		75-1 points Review of relevant theoretical literature is evident, but there is no integration of studies into concepts related to problem. Review is partially focused and organized. Supporting and opposing research are not included in the summary of information presented. Conclusion does not contain a biblical integration.			48-1 points There is no clear or logical organizational structure. No logical sequence is apparent. The use of font, color, graphics, effects etc. is often detracting to the presentation content. Length requirements may not be met
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Marketing Plan Presentation Assignment Paper

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