Lynn Automotive Inc Is in Distress Essay

Lynn Automotive Inc Is in Distress Essay

Table of Contents

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Instructions

Lynn Automotive Inc Is in Distress Essay

Conduct a google search for companies that (have either closed or) are in distress. Write a 2.5-page assessment of the company to the CEO and Board of Directors. The goal of the paper is to write an argumentative essay (Links to an external site.) convincing the leaders to keep the company open.

Name the company and identify the industry.

Provide some background about the company.

What are the major issues?

What innovative strategy do you recommend in order to keep the company viable?  Why should leaders believe your innovative strategy will work?

Discuss the relationship between the innovative process and assisting the organization to gain a competitive advantage.

Lynn Automotive Inc Is in Distress Essay

RUBRIC
Excellent Quality 95-100%	Introduction 45-41 points The background and significance of the problem and a clear statement of the research purpose is provided. The search history is mentioned.		Literature Support 91-84  points The background and significance of the problem and a clear statement of the research purpose is provided. The search history is mentioned.			Methodology 58-53 points Content is well-organized with headings for each slide and bulleted lists to group related material as needed. Use of font, color, graphics, effects, etc. to enhance readability and presentation content is excellent. Length requirements of 10 slides/pages or less is met.
Average Score 50-85%	40-38 points More depth/detail for the background and significance is needed, or the research detail is not clear. No search history information is provided.		83-76  points Review of relevant theoretical literature is evident, but there is little integration of studies into concepts related to problem. Review is partially focused and organized. Supporting and opposing research are included. Summary of information presented is included. Conclusion may not contain a biblical integration.			52-49  points Content is somewhat organized, but no structure is apparent. The use of font, color, graphics, effects, etc. is occasionally detracting to the presentation content. Length requirements may not be met.
Poor Quality 0-45%	37-1 points The background and/or significance are missing. No search history information is provided.		75-1 points Review of relevant theoretical literature is evident, but there is no integration of studies into concepts related to problem. Review is partially focused and organized. Supporting and opposing research are not included in the summary of information presented. Conclusion does not contain a biblical integration.			48-1 points There is no clear or logical organizational structure. No logical sequence is apparent. The use of font, color, graphics, effects etc. is often detracting to the presentation content. Length requirements may not be met
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