Retailer Relationships, Consumers, and Innovation

Retailer Relationships, Consumers, and Innovation

Table of Contents

Order ID# 45178248544XXTG457	Plagiarism Level: 0-0.5%	Writer Classification: PhD competent
Style: APA/MLA/Harvard/Chicago	Delivery: Minimum 3 Hours	Revision: Permitted
Sources: 4-6	Course Level: Masters/University College	Guarantee Status: 96-99%

Instructions

Retailer Relationships, Consumers, and Innovation

Retail Management 310

Assignment 1: Retailer Relationships, Consumers, and Innovation

Imagine that you are a new marketing strategist for a retail business and wish to examine the practices of existing retailers for a frame of reference. Go to The World’s Largest U.S. Retail Chains in 2017 and select from the list a retailer in which you are interested.

Write a 7-page paper in which you:

1. Determine which of the retailers from the website is currently the most successful at strategic planning and building relationships. Support your position with one example of such success.
2. For the retailer you selected, recommend three actions that would enhance relationships with its customers.
3. Analyze and discuss the characteristics of ownership of the selected retailer and justify your logic.
4. Analyze and discuss the nontraditional forms of retailing of the selected retailer. Suggest two actions that the retailer can implement to take advantage of the consumer trends in retailing.
5. Describe the target consumer for this retailer and the buying process this consumer uses specific to this retailer.
6. Use at least four quality academic resources in this assignment. Note: Wikipedia and other websites do not qualify as academic resources.

Your assignment must follow these formatting requirements:

• Include a cover page containing the title of the assignment, the student’s name, the professor’s name, the course title, and the date. The cover page and the reference page and source list are not included in the required assignment page length.

IN ADDITION TO THE REFERENCE PAGE IT ALSO NEEDS A SOURCE LIST PAGE. Details for source page are below:

Source List

The Source List (which includes the sources that you used in your assignment) is a new page that should be added at the end of your paper. The list has two purposes; it credits the authors you used and informs your readers how to find the source. Build your Source List as you write. Strayer University Writing Standards 6 � Type “Sources” at the top of a new page. � Include a numbered list of the sources you used in your paper (the numbers indicate the order in which you used them).

1. Use the number one (1) for the first source used in the paper, the number two (2) for the second source, and so on. 2. Use the same number for a source if you use it multiple times. �
2. Ensure each source includes five parts: author or organization, publication date, title, page number (if needed), and how to find it. If you have trouble finding these details, then re-evaluate the credibility of your source. �
3. Use the browser link for a public webpage. � Use a permalink for a webpage when possible. Find tips here. � Instruct your readers how to find all sources that do not have a browser link or a permalink. �
4. Separate each Source List Element with a period on your Source List.

RUBRIC
Excellent Quality 95-100%	Introduction 45-41 points The background and significance of the problem and a clear statement of the research purpose is provided. The search history is mentioned.		Literature Support 91-84  points The background and significance of the problem and a clear statement of the research purpose is provided. The search history is mentioned.			Methodology 58-53 points Content is well-organized with headings for each slide and bulleted lists to group related material as needed. Use of font, color, graphics, effects, etc. to enhance readability and presentation content is excellent. Length requirements of 10 slides/pages or less is met.
Average Score 50-85%	40-38 points More depth/detail for the background and significance is needed, or the research detail is not clear. No search history information is provided.		83-76  points Review of relevant theoretical literature is evident, but there is little integration of studies into concepts related to problem. Review is partially focused and organized. Supporting and opposing research are included. Summary of information presented is included. Conclusion may not contain a biblical integration.			52-49  points Content is somewhat organized, but no structure is apparent. The use of font, color, graphics, effects, etc. is occasionally detracting to the presentation content. Length requirements may not be met.
Poor Quality 0-45%	37-1 points The background and/or significance are missing. No search history information is provided.		75-1 points Review of relevant theoretical literature is evident, but there is no integration of studies into concepts related to problem. Review is partially focused and organized. Supporting and opposing research are not included in the summary of information presented. Conclusion does not contain a biblical integration.			48-1 points There is no clear or logical organizational structure. No logical sequence is apparent. The use of font, color, graphics, effects etc. is often detracting to the presentation content. Length requirements may not be met
You Can Also Place the Order at www.perfectacademic.com/orders/ordernow or www.crucialessay.com/orders/ordernow Retailer Relationships, Consumers, and Innovation

Retailer Relationships, Consumers, and Innovation

PLACE THE ORDER WITH US TODAY AND GET A PERFECT SCORE!!!