Conducting A Brief SWOT Analysis Economics Paper

Conducting A Brief SWOT Analysis Economics Paper

Table of Contents

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Instructions

Conducting A Brief SWOT Analysis Economics Paper

I attached the templates and an example of steps 1 and 2. I only need to do steps 1 and 2. do not use the company is the example.

Step 1:

Select a company and its comparable.

Below is the guideline.

Conducting A Brief SWOT Analysis Economics Paper

The company should be a Food or Beverage company.

The company should have at least five years of history.

For the last 5 years, the company should be profitable (with positive net profit) for at least 3 years.

For the company you pick, you need to find another three companies in the same business. Keep the list for your record.

Step 2:

We use the stockanalysis.com for data collection.

Conducting A Brief SWOT Analysis Economics Paper

Open the website: https://stockanalysis.com (Links to an external site.).

Type in selected stock ticker

On the stock page à Financials

Organize the data in the order of ascending date from left to right.

Select balance sheet -> download

Select income statement -> download

Select cash flow statement -> download

Select ratios -> download

You can also collect the key information from the “statistics” page such as market cap, beta, etc…

The “overview” page shows a collection of recent news for the company.

Compare your company with the industry or competitors. Conduct a brief SWOT analysis.

Hint:

There is no need to include long paragraph analysis in excel, but you should have the data collected for analysis later.

Conducting A Brief SWOT Analysis Economics Paper

RUBRIC
Excellent Quality 95-100%	Introduction 45-41 points The background and significance of the problem and a clear statement of the research purpose is provided. The search history is mentioned.		Literature Support 91-84  points The background and significance of the problem and a clear statement of the research purpose is provided. The search history is mentioned.			Methodology 58-53 points Content is well-organized with headings for each slide and bulleted lists to group related material as needed. Use of font, color, graphics, effects, etc. to enhance readability and presentation content is excellent. Length requirements of 10 slides/pages or less is met.
Average Score 50-85%	40-38 points More depth/detail for the background and significance is needed, or the research detail is not clear. No search history information is provided.		83-76  points Review of relevant theoretical literature is evident, but there is little integration of studies into concepts related to problem. Review is partially focused and organized. Supporting and opposing research are included. Summary of information presented is included. Conclusion may not contain a biblical integration.			52-49  points Content is somewhat organized, but no structure is apparent. The use of font, color, graphics, effects, etc. is occasionally detracting to the presentation content. Length requirements may not be met.
Poor Quality 0-45%	37-1 points The background and/or significance are missing. No search history information is provided.		75-1 points Review of relevant theoretical literature is evident, but there is no integration of studies into concepts related to problem. Review is partially focused and organized. Supporting and opposing research are not included in the summary of information presented. Conclusion does not contain a biblical integration.			48-1 points There is no clear or logical organizational structure. No logical sequence is apparent. The use of font, color, graphics, effects etc. is often detracting to the presentation content. Length requirements may not be met
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